Analyse sales funnels and customer intent
Developing and executing marketing campaigns for Facebook and Google Ads
Measure ROI of online and offline advertising campaigns
Report on marketing KPIs like leads, conversion rates, App traffic and social media engagement
Monitor budget distribution and performance of paid ad campaigns
Conduct competitive research and analyse benchmarking data
Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc)
Requirements and skills
Experience and knowledge in Google Ads, Facebook Ads, etc.
In-depth understanding of SEM campaign strategies
Experience with PPC campaigns
Good knowledge of MS Excel
Analytical abilities.